How to Slow

Welcome, friend, to the second instalment of How to Slow. It has been a long time coming (sorry!) as I recently got lost down a rabbit hole of ethical fashion research...

Welcome to Part 1 in our new series, How to Slow. We will get personal, emotional and a little bit real, as I share lessons from my journey into conscious consumption, practical tips and plenty of 'what not to do's'. Because let's be honest, it's all a little overwhelming at times, and we ain't perfect, but we ARE doing our best. Hopefully this series can help you do even better. Please feel free to share your thoughts and ideas and lets do this thing!

Have you ever begun a lifestyle or slow fashion challenge, only to give up because  you ate the cake/made the purchase/skipped the gym session? 

I never identified as a perfectionist, but I recently realised that wanting 'to do things well or not at all' is actually undermining my attempt to live more sustainably! So here goes: Is failing a slow fashion or zero-waste challenge really a sustainability failure? What are the end goals of sustainability in fashion anyway?

I hope that in reading a little about my recent ah-ha moment and ongoing sustainability journey you will a) cut yourself some slack and b) find a renewed sense of positivity to keep trying. Because even the smallest step in the right direction is a step in the right direction!

I am beyond blessed to be able to share with you the full speech given by Dr Sheryn Pitman - sustainability and science communication expert - at our recent birthday event. It has been requested by so many who attended the event and heard it in person, and I have no doubt you will all find something fascinating or inspiring in here. Sheryn discusses the intersections between humanity's connection with and treatment of natural spaces and ecosystems, the UN Sustainable Development Goals, fashion consumption and more.